Monday, July 15, 2019

Various Health & Therapeutic Benefits Offered By Proanthocyanidins to Drive the Market Growth in Coming Years


Increasing preference for products with natural ingredients, rising demand for functional food & beverage products, and growing application in the personal and cosmetic industries are some of the factors driving the growth of the proanthocyanidins market. Manufacturers in this market are focusing on developing proanthocyanidin products that cater to various applications such as healthcare, skincare, functional food & beverages, and pet nutrition.

By type, the type A segment is projected to be the fastest-growing segment in the proanthocyanidins market during the forecast period.
The type A segment in the market is projected to be the fastest-growing segment as it is used in various applications such as pharmaceuticals, personal care, cosmetics, and food supplements. Leading players such as Naturex (France) and Nexira (France) offer various type A proanthocyanidins that cater to pharmaceutical and personal care applications.
By source, the cranberry segment is projected to dominate the proanthocyanidins market during the forecast period.
The cranberry segment is projected to account for the largest market share in the market for proanthocyanidins during the forecast period as it offers several health benefits that make it a versatile ingredient for use in the food, pharmaceuticals, and personal care industries. Type A proanthocyanidins derived from cranberries have a unique molecular structure that exhibits potent bacterial antiadhesion activities, which help in maintaining personal hygiene.
By application, the pharmaceuticals & dietary supplements segment is projected to dominate the proanthocyanidins market during the forecast period.
The pharmaceuticals & dietary supplements segment is estimated to account for the largest market share, followed by the functional food & beverages and personal care & cosmetics segments. With the rise in the aging population, consumers are becoming more conscious and aware of various diseases that can be prevented by consuming natural foods and supplements. This concern has driven the growth of the pharmaceuticals & dietary supplements segment in the proanthocyanidins market. Health-conscious consumers prefer balanced diet alternatives that include health supplements derived from natural extracts such as proanthocyanidins.

The increasing demand for proanthocyanidins in the North American and European regions is driving the growth of the proanthocyanidins market.

North America is the fastest-growing market for proanthocyanidins; it is projected to record the highest CAGR during the forecast period. North America is a large consumer of proanthocyanidins. The rise in the aging population, increased the consumption of healthy food, and growing demand for pharmaceuticals are the major factors driving the market in North America.

Key Market Players

The key players in the proanthocyanidins market include Naturex (France), Indena SPA (Italy), Nexira Inc. (France), Polyphenolics (US), Xian Yuensun Biological Technology Co.,Ltd. (China), Natac (China), Eevia Health (Finland), Fruit D'or (Canada), Scott Laboratories (US), Elementa Food Ingredients (France), and Changsha Botaniex Inc. (China). Market leaders such as Naturex (France) and Nexira (France) are focusing on tapping the potential markets through new product development launches, expansions, and investments.

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